Rosmerta Digital Services SME IPO Details, Financials, Valuation & Peers

Rosmerta Digital Services Limited (RDSL), a subsidiary of Rosmerta Technologies Limited, provides digitally enabled services and channel sales in the automotive sector. Founded in 2021 and headquartered in Delhi, the company began by offering vehicle registration services to Original Equipment Manufacturers (OEMs) and has since expanded into last-mile delivery, garage services, and sales of automotive components and accessories. Leveraging its proprietary technology platforms like the URJA platform and MyRaasta app, RDSL streamlines vehicle ownership experiences and supports garage partners nationwide. With a pan-India presence and extensive expertise in the automotive industry, RDSL holds a significant market share in electric two-wheeler registrations and last-mile enablement for high-security registration plates (HSRP), serving clients like OLA Electric and Royal Enfield.

Key Points:

• Core Segments:
  • Digitally Enabled Services: Provides vehicle registration, ownership transfer, subsidy assistance, and last-mile delivery services, especially for HSRP, via its platform URJA, which optimizes service workflows.
  • Digital Channel Sales: Distributes automotive components and accessories to retailers and garages through a robust network of over 150 active channel partners.
• Technology and Platforms:
  • URJA Platform: An in-house patented platform that enhances workflow management for vehicle ownership and internal channel sales.
  • MyRaasta App: Supports garage partners by increasing customer footfall and facilitating the sale of automotive spare parts and accessories.
• Market Presence: Significant share in Indian electric two-wheeler registrations, including partnerships with OLA Electric and Royal Enfield.
• Infrastructure and Reach: A workforce of over 505 employees, a pan-India network, and a vast delivery network ensure efficient service and customer satisfaction in automotive solutions.